Articles

Following last week’s Team SoIN meeting, several tourism partners attended an Indiana Office of Tourism Development (IOTD) webinar. Titled, “Timing is Everything: When is the Right Time to Post on Social Media?” the webinar gave hints on when and how often to post on social media.

Digital

Brilliance doesn’t come easy. For some, ideas are a dime a dozen. They come quickly and seem to be mind blowing as soon as the idea is presented. For others like me, I have to work hard to come up with ideas. It may even take me a few days to work through ideas and their execution to the point that

Partner Resources: Market your business

Are you wondering how you can be included in our sales, marketing, and communication efforts? Below is a list of resources SoIN Tourism offers to help bring more visitors to your business.

You might not be able to do all of them, but you could probably take

So, you’re using social media to promote your business and events. Good! That’s an important step. A social media presence is a must in today’s digital marketing world.

Do your followers like, comment, and share your posts or tweets regularly? If you’re not seeing the engagement you’d like, we can

Did you know you have a built-in referral source for your business? Here’s how SoIN Tourism’s Visitor and Welcome Centers refer visitors to your businesses.

Southern Indiana Visitor Center in Jeffersonville

The SoIN Visitor Center in Jeffersonville is open seven days a week (10-5 Monday –

You cannot be an island in tourism. In only a few instances can a destination exist because of one thing (think Orlando and Disney World). Despite the park’s efforts to keep you inside Disney World – hotels, restaurants, and even a Disney-designed city – visitors want to experience as much of a

October can be a scary month, but social media isn’t! Crafting content to engage your audience effectively -- getting them to like, comment, share, and click to your website -- involves these two simple how-to tips.

Know Your Audience

Who is your audience? People who have liked your Facebook page or

Do you want visitors to see your business listing on GoSoIN.com? Do you want to get your event listed on our website? Do you want to get group tour leads or bid on a convention? Do you want to know how you can upload your business’s photo to our website? How do you let visitors know about a new

SoIN Tourism is extending the deadline to accept nominations for the 2018 John H. Minta award to MONDAY, NOVEMBER 13 at 5 p.m.

Every year the award honors the memory of Board of Managers’ Past President and long-time Clarksville Town Council President, John H. Minta, who had a passion for Southern

Several tourism industry employees from SoIN have been nominated for their service excellence. Each year, the Louisville ROSE awards celebrate the frontline and behind-the-scenes employees who meet visitors and give these guests the first impression of our area.

Who was nominated?

• Jiah Lock,